Friday 4 March 2011

Market Research

Marketing research is the function that links the consumer, customer, and public to the marketer through information - information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues, designs the methods for collecting information, manages and implements the data collection process, analyzes, and communicates the findings and their implications."

                                            Swastika Entertainment is expertised in Consumer marketing research, and
Business to Business(B2B) marketing research Or, alternatively, by methodological approach:  marketing research, and Qualitative & Quantitative marketing research .

Swastika Entertainment sticks to the series of six steps from " DECIDE " model..

D :Define the marketing problem
E :Enumerate the controllable and uncontrollable decision factors
C :Collect relevant information
I  :Identify the best alternative
D :Develop and implement a marketing plan
E :Evaluate the decision and the decision process

Experts from Swastika Entertainment will do a complete research in all the possible ways and will give a complete analytical report with solutions.."Swastika Entertainment is always at its best for the best .."


No comments:

Post a Comment